Devastated when he discovers the effects of the cheap, locally-made drugs he peddles for a Pakistani pharmaceuticals firm, a young salesman challenges the system and the powers that be, in this based-on-fact drama from Academy Award-winning director Danis Tanovi? (No Man’s Land).

Multinationals' activities in the developing world come under harsh scrutiny in Danis Tanovi?'s hard-hitting new drama Tigers. No stranger to controversy, the Academy Award-winning director is unafraid to stick his nose into contentious subject matter. Here, he explores Pakistan's fascination with Western drugs, basing his film on a true story — its real-life protagonist lives in Toronto — involving a corporation aggressively trying to increase its market share through the sale of baby formula to new mothers.

In a neat piece of narrative structuring on Tanovi?'s part, this David-and-Goliath story is told partially through the eyes of a film crew making a documentary on Ayan's astonishing findings. But the power of Tigers lies in his willingness to push his film out onto the streets of Pakistan and into the face of a system where narrow interests prevail, and an honest man doing the right thing is castigated and threatened, and finally sees his life endangered.